Service Design Tools

Concept Walkthrough

Walk stakeholders through service concepts to get feedback. Validate ideas and improve service design before launch. This exercise helps align everyone.

Duration
1.5 hours
Group Size
5-12
Category
Service Design Tools
Difficulty
Easy
Participants will: Present service concepts clearly. Gather feedback on viability. Validate assumptions about user needs. Identify potential issues early. Align stakeholders on direction. Refine concepts based on input. Build buy-in for service development.
Participants will complete a concept walkthrough, step through the experience, and validate the concept flow.
Create compelling presentations. Encourage honest feedback, even criticism. Ask specific questions. Document all input, not just the good stuff. Look for patterns across stakeholder types. Be ready to defend your ideas. Use feedback to improve, not just confirm. Plan follow-ups based on the session. Sometimes, despite your best efforts, a concept just won't resonate; be prepared to pivot.

  1. Prepare your concept presentation. Include: service concept overview, key value propositions, user scenarios, and visuals.

  2. Plan the walkthrough: concept introduction, detailed explanation, Q&A, and feedback collection.

  3. Select stakeholders: target users, business folks, tech experts, and implementation teams.

  4. Run the session: present clearly, encourage questions, and document everything.

  5. Analyze the feedback for trends.

  6. Refine the concept based on what you heard.

  7. Plan next steps for development.

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For Facilitators

  • Review participant profiles and expectations
  • Prepare all materials and supplies
  • Test technology and room setup

For Participants

  • Complete pre-session survey
  • Review background materials
  • Prepare examples or case studies

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  • Concept presentation

  • Visual aids and prototypes

  • Feedback templates

  • Presentation equipment

  • Documentation tools

  • Question prompts

  • Follow-up planning materials

  • Stakeholder contact info

Unlock Materials Required

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Concept Walkthrough - Service Design Tools
Service Design Tools guide to concept walkthroughs.

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