18F
18F - Stakeholder And User Interviews
Stakeholder and user interviews are semi-structured conversations. Talk to people with direct knowledge of your project. Unlike surveys, interviews allow follow-up questions. Uncover unexpected insights. Learn the reasoning behind preferences. This 60-minute exercise covers interview planning, question design, listening, and synthesis. Balance structure (key topics) with flexibility (following threads). Cover stakeholder interviews (organizational context, constraints, success) and user interviews (needs, behaviors, pain points). Practice probing and note-taking. Capture what people say and what they mean.
Duration
1 hour
Group Size
2-3
Category
18F
Difficulty
Easy
Build consensus on the problem and research goals.
Interview insights from stakeholders and users. Rich qualitative data. A foundation for decisions.
Check your recording equipment beforehand. It's easy to forget! Some interviewees clam up when recorded, so be ready to pivot to notes only.
Additional Resources:
Government Considerations: "No PRA implications.
Additional Resources:
- Interview checklist
- Usability test guide template
- Tips for capturing data from user interviews
- Blog posts on building empathy with stakeholder interviews
Government Considerations: "No PRA implications.
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