Content Strategy

Content Modeling

This is a hands-on session using design sprint methods to solve tough problems. You'll learn to prototype quickly, test with users, and validate ideas. This lowers the risks of new projects.

Facilitation Script
Duration
4 days
Group Size
6-12
Category
Content Strategy
Format
In-person

  • Learn structured design for problem-solving.

  • Practice group brainstorming and idea development.

  • Validate assumptions with user testing.

  • Improve teamwork and communication.

  • Build prototypes to share design ideas.


  • Content is well-organized.

  • Content strategy is clear and well-managed.

  • Users can find what they need more easily.

9:00am-9:15am
BREAK 15 min
Introductions
9:15am-9:30am
BREAK 15 min
Icebreaker
9:30am-10:00am
Strategy 30 min
Content Type Mapping

Catalog all content types in your system before creating chaos with inconsistent structures. Content type mapping identi...

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10:00am-10:30am
Luma 30 min
LUMA-Concept Mapping

Part of LUMA collection. ---Ideas connect in complex ways. Concept mapping shows these connections visually. You put id...

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10:30am-11:00am
Luma 30 min
Schematic Diagramming

Part of LUMA collection. --- Complex systems need clear diagrams. Schematic diagramming helps you show how things conn...

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11:00am-11:15am
BREAK 15 min
Morning Coffee Break
11:15am-11:45am
Strategy 30 min
Ecosystem Mapping

Visualize entire system and relationships around your product or service. Map all actors, stakeholders, and interactions...

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11:45am-12:15pm
Design Systems 30 min
Design System Governance Framework Development

The **Design System Governance Framework Development** is a structured Design Systems exercise designed to facilitate ra...

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12:15pm-12:45pm
Strategy 30 min
Impact & Effort Matrix
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12:45pm-1:00pm
BREAK 15 min
Next Steps/Daily Checkout

Unlock Full Agenda & Timing

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For Facilitators

  • Review participant profiles and expectations
  • Prepare all materials and supplies
  • Test technology and room setup

For Participants

  • Complete pre-session survey
  • Review background materials
  • Prepare examples or case studies

Unlock Pre-Work Requirements

Create a free account to access step-by-step instructions, agendas, and resources for all activities.

These exercises can enhance the workshop or be used as alternatives depending on your team's needs and available time.

18F - Content Audit
240 min
Content Performance Analysis
180 min
Card Sorting
60 min
18F - Mental Modeling
90 min

  • Large paper (A1 or flip chart)

  • Sticky notes (various colors)

  • Sharpie markers (black, blue, red)

  • Fine-tip markers

  • Pens and pencils

  • Dot stickers

  • Masking tape

  • Timer or stopwatch

  • Workshop templates and worksheets

  • Industry examples and case studies

  • Laptops/tablets

  • WiFi

  • Digital camera

  • Projector/screen

  • Power strips

  • Printed materials

  • Large wall space

  • Moveable tables

  • Comfortable seating

  • Good lighting

  • Quiet environment

  • Temperature control

Unlock Materials Required

Create a free account to access step-by-step instructions, agendas, and resources for all activities.

  • Facilitator Guide (PDF)
  • Participant Workbook Template
  • Presentation Slides
  • Printable Materials

Unlock Resources & Templates

Create a free account to access step-by-step instructions, agendas, and resources for all activities.

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