Research

Benchmark Creation Protocol

Benchmarking shows your current state, letting you track progress. This exercise sets initial metrics for usability, satisfaction, or other UX aspects. It's the base for measuring improvements later.

Duration
3 hours
Group Size
12-20
Category
Research
Difficulty
Easy
Participants will:

  • Select relevant UX metrics.

  • Design standard tasks for solid data.

  • Build repeatable processes.

  • Get baseline measurements for comparison.

  • Plan regular benchmarks and analysis.


  • Baseline metrics for tracking progress.

  • Standard process for future comparisons.

  • Clear view of current UX performance.

  • Basis for measuring design ROI.

Consistency is key—use the exact same process each time. Document everything so others can repeat it. Standard metrics help compare results. Plan how often to benchmark (quarterly, per release).

Consider these metrics:

  • Task success rate.

  • Time on task.

  • Error rate.

  • System Usability Scale (SUS).

  • Net Promoter Score (NPS).

  • Custom satisfaction measures.


In my experience, getting the task scenarios just right takes the most iterations. Don't be afraid to adjust them after the pilot.

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