Service Design Tools
Evaluation Matrix
Use an evaluation matrix to compare and prioritize ideas. This structured approach uses defined criteria and scoring. It helps teams make objective decisions about which ideas to pursue.
Duration
1.3 hours
Group Size
4-8
Category
Service Design Tools
Difficulty
Easy
Participants will:
- Objectively compare and evaluate multiple ideas.
- Prioritize concepts using defined criteria.
- Make transparent decisions about which ideas to pursue.
- Balance factors like feasibility and impact.
- Align teams on evaluation criteria.
- Document reasoning behind decisions.
- Systematically select concepts.
You'll get a completed evaluation matrix, a systematic comparison of ideas, and a clear ranking of concepts.
- Define criteria before evaluating ideas. This prevents bias.
- Include both quantitative and qualitative criteria. Don't rely solely on numbers.
- Weight criteria based on strategic importance. Some factors matter more.
- Discuss disagreements in scoring openly. Surface assumptions.
- Consider combining top ideas. The best solution might be a hybrid.
- The matrix is a support tool, not a replacement for good judgment. I've seen teams get too attached to the numbers, ignoring valuable insights.
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