Decide

Pick the target user

Choose the one person you're building for first, and the moment that matters to them. The room shows where it agrees and where it doesn't, then a named decider makes the call.

60 minutes, in person. Serves 8 to 12.

How to run it

  1. Check-in

    5 min

    Say what the room will leave with. Then ask: "One word for how you're arriving." Take the words in any order, not round the circle.

  2. Powers of Ten

    15 min

    Levels: three levels, from one person through their team to their organisation

    Before you start, say who the decider is: the one person who makes the call at the end. Draw a ladder on the wall with the problem at the top, and zoom out through three levels, from one person through their team to their organisation. At each level, give the room two minutes of silence to write who has this problem there, one person or role per sticky note: "a manager in their first month", not "managers". Then everyone reads the ladder and stars the two people they'd most want to build for first.

    The full Powers of Ten exercise

  3. Spectrum Mapping

    10 min

    Statements: two

    Take the two or three most-starred people from the ladder. Mark a line on the floor, "strongly agree" at one end and "strongly disagree" at the other. Read two statements about them, one at a time, such as "A new manager hits this problem every week" or "We could reach a new manager within a month." For each one, everyone walks to their spot at once. Look at the spread, say what you see, and ask one person from each end what put them there. Nobody argues: the splits are what the decider needs to hear.

    The full Spectrum Mapping exercise

  4. Target Selection

    20 min

    Questions the decider asks first: one question

    Everyone writes their pick on a card: the person, the moment in their week that matters most, and one line on why. The cards go up in silence. The decider reads them all, then asks the room one question before choosing, such as "Who here has watched this person hit the problem?" The decider circles one person on the ladder, names the moment, and says why in a sentence or two. Then ask the room: "Can anyone not work with this?" Hear them out. The call stays with the decider.

    The full Target Selection exercise

  5. Commit: who does what by when

    10 min

    Each result the room produced needs an owner. The owner writes "I will [what] by [when]" on a card, reads it out and sticks it under the result. Only owners speak. If a result has no owner, say so: "Nobody owns this yet." Write that on the wall too, so it leaves the room as an open item rather than a quiet gap.

Target Selection comes from the Google Ventures design sprint.